Building Your Tribe

In my weekend trawl, I came across this interesting article on the SPUNC Blog.

In the article, author and entrepreneur Seth Godin, explores the notion of tribes in the realm of publishing. ‘At present,’ Godin says, ‘local publishing has the potential to shift our very notion of what books mean to us as a society.

To do this, we need synergy: a diverse and self-subsistent publishing network of like minded readers, writers, editors, bloggers, festival coordinators and publishers. A celebration of engaging, provocative and inspiring literature. A blueprint for redefining our literary culture.’

This is an article well worth checking out. To read more about Godin’s synergistic approach and view a video of his presentation head on over to the SPUNC blog.

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